SEGA has reached an agreement to acquire Rovio Entertainment Oyj, the creators of the popular mobile game Angry Birds, for around $1 billion, according to The Wall Street Journal. The acquisition would allow SEGA to expand its presence in the mobile gaming market and could create new opportunities for both companies.
The deal is expected to be closed by SEGA Sammy Holdings Inc., the Japanese entertainment conglomerate behind Sonic the Hedgehog, early next week, assuming the talks don't break down or drag out.
This could be a mutually beneficial agreement for both companies. SEGA has been trying to increase its presence in the mobile world, while Rovio has been trying to find a buyer for some time now. Angry Birds was one of the first and most influential mobile games when it was launched in 2009, but subsequent products from Rovio have not achieved the same level of success, and the company has been seeking ways to boost its growth.
It's worth noting that this information comes from a reliable source, but it hasn't been officially confirmed yet. We'll keep you updated with further details as they emerge.
What do you think of this news? Do you think Rovio and SEGA could do great things together? Let us know in the comments.
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